Earthsight's latest campaign - stemming from a year long investigation - is drawing attention to the links between fashion consumerism in Europe and North America and large-scale deforestation, land grabbing, human rights abuses, and violent land conflicts in the Brazilian Cerrado.
They say:
'For many years, global attention has focused on the devastating crimes against people and the planet in the Brazilian Amazon's forests, driven by the beef and soy industries. There is a growing awareness of the need to address the impacts on the Amazon of what we eat. However, similar destruction in another crucial South American biodiversity hotspot, driven by a different commodity, has gone largely unnoticed'.
Read their full statement here -
And find them on social media:
Twitter/X @ Earthsight
Earthsight.org.uk
